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"Butter" is a digital single released by BTS. It's their second song performed in English, with Dynamite being the first. It was first released as a digital single, with a physical edition released later on June 9th. The physical single was released in two versions, 'Cream' and 'Peaches', with the difference between the two resting on the contents of the package; if bought through their platform weverse, it would come with an additional postcard for each version. The B-side of the physical release, "Permission to Dance", was co-composed by English singer-songwriter Ed Sheeran.
The song was downloaded 27,772 times on its first day of release in Japan. This marks their largest digital sales in a debut day. It also set a new record for the biggest debut on Spotify, with 11.042 million first-day streams.
The first remix of the song, "Butter (Hotter Remix)", was released on May 28th as a second digital single. It was accompanied by a new music video.
The song reached the #1 spot on the Billboard Hot 100 Charts. It became the song with the largest sales week, surpassing their previous record set with "Dynamite".
On June 4th, another two remixes, Sweeter Remix and Cooler Remix, were released as a celebration for reaching Number 1 on the Billboad Hot 100 charts.
Since June 15th, it was used as theme song for their variety program Run BTS!.
On August 27th, a collab version was released as a new digital single, featuring the Grammy-winner rapper Megan Thee Stallion.
The music video for "Butter" was released on May 21st, with a teaser previously released on May 19th. It achieved an all-time record for the biggest music video première on YouTube, as well as most views withing its 24 first hours. It surpassed the previously record set by their single "Dynamite".
On May 28th, they released another music video for their first remix of the song, "Hotter Remix". The music video was shot with a still camera. It usually had one member focused with the rest of the band in the back but out of focus.
A 'special performance video' was released on May 30th. It features the original version of the song. It was filmed fully inside a building, showing the full choreography of the song.
On June 5th, a third official music video was released, this time for their remixed version of the song, 'Cooler Remix'. It features BTS performing the full song on the gym set used on their first video.
Credits:
Official Music Video
Director: Yong Seok Choi (Lumpens)
1st AD: Jihye Yoon (Lumpens)
2nd AD: Ran Ro (Lumpens)
PA: Soeyoung Park, Minsu Kim
Director of Photography: Hyunwoo Nam (MOTHER)
B Camera Operator: Eumko
Focus Puller: Sangwoo Yun, Youngwoo Lee
2nd AC: Eunki Kim, Eunil Lee
3rd AC: Youngseo Park
DIT: Yuntae Go
Techno Crane: Service Vision
Gaffer: Song Hyunsuk (Real Lighting)
Lighting Crew: Choi Jung Hyun, Hwang Uigyu, Park Gyutae, Park Yeonghwan, Park Cheonil, Lee Harim, Park Nojun, Lee Jaeheung, Lee Seonggyun, Lim Seokgyu
Art Director: Bona Kim, Jinsil Park (MU:E)
Assistant Art team: Yeri Kang, Jieun Yoon(MU:E)
Art-team Manager: ilho Heo (MU:E)
Show Light: Sung Kang Jun (Jshow Company), Minseok Choi, Minseok Choi, Yebum Bang, Junho Jeong, Jiwoong Han, Yerim Kwon, Haeyoung Kang
Producer: Emma Sungeun Kim (GE PRODUCTION)
Production assistant: An Ju Young, Han Ji Hoon
VFX: PLASTIC BEACH
VFX Supervisor: OHZEON
VFX Assistant Supervisor: JOJEEM
VFX Project Manager: Song Chanyoung, Jeong Jieun
VFX Producer: Jang Kyutae, Ahn Sohyun
3D Artist: Lee Kwangwon, Kim Doyeon, Lee Jeonghwa, Jeon Jiwon, Kim Hyeji
2D Artist: Jang Gihoon, Lee Hyunjun, Shin Hyeonsung
FX Artist: We Jungin
DI: LUCID COLOUR
Colorist: Wonseok Ko
DI Crew: Dain Kim, Hwa Dong Jeon, Jaeyeon Baek, Somi Na, Seonyoung Lee
DI Producer: Sooyun Hyun
Visual Creative: Nu Kim, Lee Sun Kyoung, Kang Ju Eun, Kim Ga Eun, Hyo Kim, Cha Yeon Hwa
Performance Directing: Son Sung Deuk, Lee Byung Eun, Yoon Seong Eun, Woo Hyunwoo, Hyewon Park
Artist Management: Jang Jin Gu, Kim Su Bin, An Da Sol, Park Jun Tae, Yun Taewoong, Lee Seung Byung, Lee Jung Min, Lee Hyeon Ki
Butter (Hotter Remix)
Director: Yong Seok Choi (Lumpens)
1st AD & Edit: Jihye Yoon (Lumpens)
2nd AD: Ran Ro (Lumpens)
PA: Soeyoung Park, Minsu Kim
Director of Photography: Hyunwoo Nam (MOTHER)
B Camera Operator: Eumko
Focus Puller: Sangwoo Yun, Youngwoo Lee
2nd AC: Eunki Kim, Eunil Lee
3rd AC: Youngseo Park
DIT: Yuntae Go
Techno Crane: Service Vision
Gaffer: Song Hyunsuk (Real Lighting)
Lighting Crew: Choi Jung Hyun, Hwang Uigyu, Park Gyutae, Park Yeonghwan, Park Cheonil, Lee Harim, Park Nojun, Lee Jaeheung, Lee Seonggyun, Lim Seokgyu
Art Director: Bona Kim, Jinsil Park (MU:E)
Assistant Art team: Yeri Kang, Jieun Yoon(MU:E)
Art-team Manager: ilho Heo (MU:E)
Visual Creative: Nu Kim, Lee Sun Kyoung, Kang Ju Eun, Kim Ga Eun, Hyo Kim, Cha Yeon Hwa
Performance Directing: Son Sung Deuk, Lee Byung Eun, Yoon Seong Eun, Woo Hyunwoo, Hyewon Park
Artist Management: Jang Jin Gu, Kim Su Bin, An Da Sol, Park Jun Tae, Yun Taewoong, Lee Seung Byung, Lee Jung Min, Lee Hyeon Ki
'Butter' Special Performance Video
Production Artist Contents Studio (HYBE 360)
Director: Jang Jeong In
Assistant Director: Jeong Ji Won
Director of Photography Sunny Inspires
1st AC: Seo Seo Hee
2nd AC: Jang Byung Ho
3rd AC: Jin Sil Han
DIT: Lee Leenu
Gaffer: Kim Myung Soo (FILL LIGHT)
Lighting Crew: Shin Jung Ho
Performance Directing: Son Sung Deuk, Lee Byung Eun, Yoon Seong Eun, Woo Hyun Woo
Styling Directing: Kim Su Rin, Jang Hye Min, Kim Ji Eun
On-Site Production: An Ji Yeon, Shin Hye Ri, Yu Dong Hun, Lee Jae Hyang
Fan Contents Coordination: Bang Woo Jung, Cha Se Ra
Artist Management: Jang Jin Gu, Kim Su Bin, An Da Sol, Park Jun Tae, Yun Tae Woong, Lee Seung Byung, Lee Jung Min, Lee Hyeon Ki, Jeong Dae Seong (BIGHIT MUSIC)
'Butter (Cooler Remix)'
Director: Yong Seok Choi (Lumpens)
1st AD & Edit: Jihye Yoon (Lumpens)
2nd AD: Ran Ro (Lumpens)
PA: Soeyoung Park, Minsu Kim
Director of Photography: Hyunwoo Nam (MOTHER)
B Camera Operator: Eumko
Focus Puller: Sangwoo Yun, Youngwoo Lee
2nd AC: Eunki Kim, Eunil Lee
3rd AC: Youngseo Park
DIT: Yuntae Go
Techno Crane: Service Vision
Gaffer: Song Hyunsuk (Real Lighting)
Lighting Crew: Choi Jung Hyun, Hwang Uigyu, Park Gyutae, Park Yeonghwan, Park Cheonil, Lee Harim, Park Nojun, Lee Jaeheung, Lee Seonggyun, Lim Seokgyu
Art Director: Bona Kim, Jinsil Park (MU:E)
Assistant Art team: Yeri Kang, Jieun Yoon(MU:E)
Art-team Manager: ilho Heo (MU:E)
DI: LUCID COLOUR
Colorist: Wonseok Ko
DI Crew: Dain Kim, Hwa Dong Jeon, Jaeyeon Baek, Somi Na, Seonyoung Lee
DI Producer: Sooyun Hyun
Visual Creative: Nu Kim, Lee Sun Kyoung, Kang Ju Eun, Kim Ga Eun, Hyo Kim, Cha Yeon Hwa
Performance Directing: Son Sung Deuk, Lee Byung Eun, Yoon Seong Eun, Woo Hyunwoo, Hyewon ParkArtist Management: Jang Jin Gu, Kim Su Bin, An Da Sol, Park Jun Tae, Yun Taewoong, Lee Seung Byung, Lee Jung Min, Lee Hyeon Ki
[2021.09.12] MTV Video Music Awards - [Won] Best K-Pop, [Won] Song of Summer, [Nominated] Best Choreography, [Nominated] Best Editing, [Nominated] Best Pop
Guinness World Records
[2021] Most viewers for the premiere of a video on YouTube
[2021] Most viewers for the premiere of a music video on YouTube
[2021] Most viewed YouTube music video in 24 hours
[2021] Most viewed YouTube music video in 24 hours by a K-pop group
[2021] Most streamed track on Spotify in the first 24 hours
BTS promoting the single.BTS promoting the single.BTS promoting 'Butter (Hotter Remix)'.BTS promoting 'Butter (Cooler Remix)'.BTS promoting the physical single.
Gaon Digital Chart
Butter - Digital Single
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10
Position
4
1
1
1
1
1
4
4
6
6
Week 11
Week 12
Week 13
Week 14
Week 15
Week 16
Week 17
Position
7
8
7
8
12
12
11
Year
Month
Rank
2021
May
8
June
1
July
5
August
7
Butter - Physical Single Release
Week 1
Week 2
Position
274
175
Butter (feat. Megan Thee Stallion)
Week 1
Position
200
Gaon Album Chart
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10
Position
1
1
1
3
3
10
13
15
7
3
Year
Month
Rank
Sales
2021
July
1
2,490,969
August
6
153,301
Oricon Charts
Butter
Digital Single Chart
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
Downloads
1
1
1
1
52,821
2
2
3
2
3
3
3
2
32,322
4
3
6
4
3
3
3
5
17,903
4
3
x
4
3
3
4
3
12,502
6
3
5
5
3
3
3
3
15,176
2
2
2
2
7
4
3
4
15,129
5
3
4
3
9
5
6
5
12,212
8
5
x
3
5
3
3
5
10,772
7
7
x
6
x
x
10
8
10,480
9
8
10
7
8
8
9
10
8,778
x
x
x
x
x
x
x
12
6,017
10
x
x
x
x
x
x
14
4,894
x
x
x
x
x
x
x
16
5,027
x
x
x
x
x
x
x
17
4,684
x
x
x
x
x
x
x
14
3,727
x
x
x
x
x
x
x
18
4,359
x
x
x
x
x
x
x
18
4,131
Streaming Chart
Week
Rank
Views
1
1
16,607,136
2
1
31,130,352
3
1
16,275,126
4
1
13,664,924
5
1
12,620,333
6
1
13,056,438
7
1
11,561,847
8
1
12,972,460
9
2
14,846,308
10
2
13,423,093
11
2
11,457,447
12
2
10,167,492
13
2
9,017,449
14
3
8,370,571
15
3
7,592,959
16
3
6,637,358
17
3
6,695,944
Total Reported Downloads: 242,523*
Total Reported Views: 216,097,237*
Album Chart
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
Downloads
1
1
2
3
-
-
-
1
195,084
1
3
x
x
x
x
x
6
11,086
2
15
26
5
4
x
x
6
11,158
13
x
x
x
13
x
x
50
876
18
x
x
13
x
x
x
x
x
13
x
20
x
x
x
x
x
x
24
x
x
30
x
x
x
x
x
23
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
x
11
x
x
x
x
x
x
x
x
Year
Month
Rank
Sales
2021
July
2
217,328
Total Reported Sales: 218,204*
Butter (Instrumental)
Digital Single Chart
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
6
-
-
-
Butter (Hotter Remix)
Digital Single Chart
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
9
-
-
-
Streaming Chart
Week
Rank
Views
2
18
3,840,236
Butter (Sweeter Remix)
Streaming Chart
Week
Rank
Views
2
17
3,966,121
3
20
3,673,745
Recochoku Single Chart
Butter
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
1
1
1
1
2
3
3
2
3
2
3
3
5
4
7
4
4
3
4
4
7
4
7
5
4
3
3
3
5
x
4
5
6
3
3
4
2
2
5
2
8
3
3
2
4
4
5
4
9
4
6
6
8
5
12
5
3
3
3
4
5
7
13
10
21
10
11
9
11
9
8
8
12
10
12
11
16
12
16
14
20
11
14
12
13
12
15
15
22
14
13
16
17
17
26
21
20
25
26
28
29
23
31
26
21
18
17
20
26
28
47
30
22
23
21
23
16
18
23
21
18
19
18
19
18
19
24
27
24
11
12
16
18
13
29
28
23
19
24
x
24
x
x
x
x
x
x
x
Year
Month
Rank
2021
May
4
June
3
July
7
August
22
Butter (Instrumental)
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
-
34
-
125
Butter (Hotter Remix)
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
22
6
31
33
45
43
70
45
47
67
154
81
188
166
-
193
-
-
-
-
Year
Month
Rank
2021
May
141
Butter (Sweeter Remix)
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
29
25
72
59
106
66
165
178
185
-
-
-
-
-
-
-
-
192
-
-
out for one week
-
-
-
-
-
198
-
-
Year
Month
Rank
2021
June
160
Butter (Cooler Remix)
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
34
21
49
53
73
77
182
135
184
-
-
-
Year
Month
Rank
2021
June
168
Butter (feat. Megan Thee Stallion)
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
126
67
176
-
out for one week
-
-
-
144
85
134
173
138
141
97
184
153
167
-
-
x
Recochoku Album Chart
Butter
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
1
1
2
1
4
6
16
9
15
28
28
26
33
41
31
60
88
23
32
43
25
83
-
93
82
100
-
78
27
x
x
49
15
34
-
35
75
40
62
69
55
53
-
83
-
-
-
-
135
146
35
122
-
110
84
-
100
-
-
186
-
-
91
-
-
-
-
-
out for one week
-
-
-
-
-
-
173
-
out for three weeks
98
-
-
-
-
-
-
-
Year
Month
Rank
2021
May
14
June
67
Butter / Permission to Dance
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Week Rank
1
1
2
3
4
5
29
15
14
13
13
18
26
20
42
30
25
18
34
32
23
28
192
72
39
-
90
97
79
-
-
46
114
-
109
114
100
-
119
85
-
-
-
-
37
85
107
-
-
38
63
100
-
78
80
111
-
116
-
160
-
-
163
-
-
-
130
-
out for one week
-
107
-
-
-
135
-
x
Year
Month
Rank
2021
July
13
August
120
Billboard Japan Charts
Butter
Download Songs
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10
Position
1
2
4
3
3
4
6
5
8
10
Week 11
Week 12
Week 13
Week 14
Week 15
Week 16
Week 17
Position
12
16
16
17
15
17
16
Streaming Songs
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10
Position
1
1
1
1
1
1
1
1
2
2
Week 11
Week 12
Week 13
Week 14
Week 15
Week 16
Week 17
Position
2
2
2
3
3
2
2
Butter (Hotter Remix)
Download Songs
Week 1
Week 2
Position
-
63
Butter (Cooler Remix)
Download Songs
Week 1
Position
72
Butter (Sweeter Remix)
Download Songs
Week 1
Position
81
Butter (feat. Megan Thee Stallion)
Download Songs
Week 1
Week 2
Week 3
Position
69
-
84
Butter (Single Release)
Top Albums Sales
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Position
1
5
7
40
38
37
63
46
Download Albums
Week 1
Week 2
Week 3
Position
8
37
89
United World Charts
Week
Rank
Points
22 / 2021
1
556,000
23 / 2021
2
406,000
24 / 2021
3
321,000
25 / 2021
3
292,000
26 / 2021
3
281,000
27 / 2021
6
254,000
28 / 2021
5
251,000
29 / 2021
5
302,000
30 / 2021
8
239,000
31 / 2021
7
216,000
Week
Rank
Points
32 / 2021
7
196,000
33 / 2021
7
175,000
34 / 2021
13
163,000
35 / 2021
12
155,000
36 / 2021
3
275,000
37 / 2021
10
177,000
Total Reported Points: 4,259,000*
Disambiguation
Butter
Found on the "Butter" digital single as track #1. This is the standard version of the song.
Butter (Instrumental)
Found on the "Butter" digital single as track #2. This is the standard version without its main vocals.
Butter (Hotter Remix)
Found on the "Butter (Hotter Remix)" digital single as track #1. This is the first remix of the song.
Butter (Sweeter Remix)
Found on the "Butter (Hotter, Sweeter, Cooler)" digital single as track #3. This is a remix of the song, including new R&B sounds.
Butter (Cooler Remix)
Found on the "Butter (Hotter, Sweeter, Cooler)" digital single as track #4. This the third remix of the song, with more protagonism to guitar sounds.
Butter (feat. Megan Thee Stallion)
Found on the "'Butter (feat. Megan Thee Stallion)" digital single as track #1. This is a collaboration remix featuring vocals of rapper Megan Thee Stallion.
